Career change advice needed – From film graduate to digital marketing, then possibly data analytics?

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Hey everyone, I really need some advice. I’m a fresh graduate and currently going through a career change. I’ve decided to get into digital marketing, and I’ve already done my research — I know what courses and certifications to take and how to build skills in different areas of the field.

Now I’m thinking ahead… what if, after getting into digital marketing and specializing in a certain domain (like SEO, content, or social media), I eventually pivot into data analytics? I’m even considering doing a Master’s in Data Analytics later to broaden my career options.

Is this a good long-term plan? Does it make sense to build digital marketing experience first and then move into analytics?

Also, my degree isn’t related to either field — I graduated in Film & TV production. Will this background make it harder for me to break into digital marketing or analytics? Or is it still possible if I put in the work?

I’d really appreciate any advice or personal experiences. I’m confused and trying to figure out if this path is realistic.Also how long with it take, im planning my masters by next year. As i really want to move out

Thanks in advance.