I work for my family’s business, which was founded 15 years ago. We run small, home-like memory care communities for people with Alzheimer’s and dementia – especially those with extreme behaviors that other facilities often turn away. As head of sales and marketing, I’ve seen the challenges families face and the impact of truly individualized care.
I’m the Head of Sales & Marketing for a group of Memory Care facilities that specialize in extreme behavioral dementia. We never turn anyone away. AMA!
r/AMA
Comments
Which moments from the job have really stuck with you?
What sorts of behavioral issues do you encounter the most?
Thanks for doing this! What principles guide your approach when designing care plans for residents with the most challenging behaviors, and how do you train staff to adapt in such complex situations?
How do your rates compare to other memory care facilities?