So I (28F) have this close friend (29F) who I’ve known for years. We’ve always supported each other, and she recently started her own business, which I was super proud of her for. At first, it was fun hearing her ideas and watching her build it up.
But lately, it feels like every single conversation we have is about her business. Every time we hang out or talk on the phone, it turns into a marketing pitch, strategy talk, or updates about clients. Even when I try to change the subject, she somehow brings it back around to her brand, her content, her sales goals, etc.
Don’t get me wrong, I’m genuinely happy for her. I even helped her set up her Instagram and gave her some advice when she asked. But now it’s like I can’t have a normal friend conversation with her. It’s mentally exhausting, and I find myself avoiding her calls just to protect my own peace.
I haven’t said anything yet because I don’t want to come off unsupportive or jealous (which I’m not!). But I also feel like I should be able to say, “Can we just talk like normal friends today?” without it turning awkward.
Has anyone dealt with something like this before? How do you set boundaries with someone who’s really passionate about something, without hurting the friendship?
Would love any advice or tips. I just want to feel like I have my friend back.
Comments
Just gently say, “Hey, I love cheering you on, but can we have some hangs without the business talk? I miss us.” If she’s a real friend, she’ll understand
When friendship turns into nonstop business talk it’s a red flag for burnout. You’re not selfish for wanting balance you’re just protecting your sanity.
” hey you’re one of my closest friends and i fully support you in everything you do, but can we please talk about something else? * insert random topic to change subject*
“oookay, that’s enough talking shop for a bit.”